Digital Marketing Workshop
This week, students took part in an inspiring digital marketing workshop, delivered by Les Roches, a world-renowned hospitality business school. This interactive session introduced pupils to the evolving world of digital marketing and its impact on luxury brands.
Working in teams, they designed and presented creative marketing campaigns, incorporating video content and linking their strategies to SMART goals. Beyond developing practical skills, the workshop also highlighted exciting career pathways in sports and business degrees within the hospitality industry, sparking new ambitions for pupils considering careers in global business.
Event Management
In addition to their marketing experience, last week the Lower Sixth BTEC Business students demonstrated exceptional planning and execution skills in organising the Fifth Form (Year 11) Quiz, completed as part of their Unit 4 Assignment. The event was a resounding success, featuring a lively mix of music, singing, and dancing that created an engaging and fun atmosphere. Special recognition goes to Luc and Flynn for their outstanding hosting, keeping the energy high and the audience captivated throughout.
Both experiences provided invaluable hands-on learning opportunities, blending creativity, business strategy, and real-world application. These activities not only supported students in their coursework but also equipped them with key skills for their future careers.
